First of all, Mazda 6
A ceremony was held in Józefów near Warsaw to mark the start of Mazda's operations in Poland.
Journalists met the entire Mazda Motor Logistic Europe team, branch in Poland limited liability company, headed by CEO Wojciech Halarewicz and Managing Director Shunsuke Hamamoto. It's a company company “mothers” from Belgium, which is in 100 percent owned by a Japanese company. All Mazda cars are manufactured in Japan. The, that will hit the Polish market will be specially adapted to our climate (more powerful battery, additional insulation, headlight washers). But the most important thing for us is this, so that everyone can feel comfortable behind the wheel of a Mazda and enjoy the journey – emphasizes Wojciech Halarewicz.
What cars will be offered on the Polish market? About 40 percentage of the volume will go to Mazda 6 (the cheapest – 1.8 with power 120 KM in the Comfort version will cost – 78 000 zloty).
Mazda 6 it's full “coverage” offers. The versions will include a hatchback, as well as a sedan and a station wagon, there will be both a petrol engine, as well as diesel.
The offer will also include Mazda 3 (the price of the cheapest version is 57 900 zloty) in three versions – hatchback, sedan (since October this year. it will be a completely new model) and a new Mazda 2 (cena 39 900 zloty), both 3- as well as 5-door. Mazda will also be on sale 5 after facelift, price from 77 000 zloty.
There will also be a brand icon in Polish Mazda showrooms, i.e. the CX7 SUV with a petrol engine. Cena: 135 000 zloty. A diesel version of this car is to appear in... 18 months.
You will also be able to buy the MX5. It is true that no one at Mazda's Polish representative office expects large sales volumes of this car, but its price – 85 000 zloty – may tempt many people
Mazda doesn't have one – at least at the beginning of its operations in Poland – ambition to achieve 11-12 percent market share. In the coming years, he will be satisfied with a two percent share. This year he wants to sell 1500 – 1700 cars, and throughout the financial year 2 thousands.